And a healthy dose of nostalgia, if the '70s and '80s count.
The opening credits and choice inside scenes for Alice the successful sitcom that ran from 1976 to 1985, chronicling a Hollywood hopeful forced to take a waitress job at a diner after her car breaks down in Phoenix were filmed inside Mel's.
The spot retains that no-nonsense charm, complete with a Mel Sharples-type character in the form of foul-mouthed Frank, a busboy who will begrudgingly pour you bottomless cups of coffee. Just don't smile too much because he'll wipe that grin right off with a verbal slap across the piehole.